by Gianna Jiang | Apr 25, 2024 | Adtech, Adtech Ecosystem, Digital Advertising, Infographic, Sale/Share, Targeted Advertising, Tracking Technology
Have you ever wondered what takes place on the backend to serve ads to online viewers? Take a look at this Tueoris infographic (downloadable version linked here) to get a clear view of the a highly complex process that leverages consumer personal...
by Gianna Jiang | Apr 25, 2024 | Chrome, Cookies, Digital Advertising, Sale/Share, Tracking Technology
As the digital landscape continues to evolve, Google’s latest update on the planned phase-out of third-party cookies in Chrome marks a significant milestone. Here’s what you need to know about the timelines and the ongoing discussions shaping this change:...
by Gianna Jiang | Apr 17, 2024 | Digital Advertising, FTC, PRIVACY, Regulations - US, REGULATORY COMPLIANCE, Targeted Advertising
Take a look at what can happen if you share online data without consent: Privacy Missteps: The FTC’s Case Against BetterHelp for Unauthorized Data Sharing Highlights Sharing personal data online without explicit consent can lead to significant privacy...
by Gianna Jiang | Apr 17, 2024 | Digital Advertising, FTC, PRIVACY, Regulations - US, REGULATORY COMPLIANCE, Targeted Advertising
The FTC’s Office of Technology is focusing in part on shifts in digital advertising ecosystems to help the FTC understand the implications on privacy. Find out more here: A Century of Technological Evolution at the Federal Trade Commission Highlights The...
by Gianna Jiang | Apr 16, 2024 | IAB Resources, PRIVACY, REGULATORY COMPLIANCE
Interested in how data clean rooms might help you improve your online marketing and meet your compliance objectives? To learn more about DCRs, see this great resource from the IAB: Data Clean Rooms: Guidance and Recommended Practices Version 1.0 Highlights Data...